by Konica Malhotra | Mar 6, 2026 | Blog
Most event organisers measure success in the same way. They track registrations, attendance rates, and post-event survey responses. These numbers provide useful signals, but they do not reveal whether the event actually delivered value. Attendance shows that people...
by Konica Malhotra | Mar 3, 2026 | Blog
Most event organisers think transcription is a small operational task. You record the sessions, send the audio files to a transcription service, and receive transcripts a few days later. On the surface, it seems simple. In reality, manual transcription creates a chain...
by Konica Malhotra | Feb 27, 2026 | Blog
You’re running a global conference. Speakers present in English. Half your audience speaks Spanish. The other half speaks Mandarin. What happens? Option one: You hire interpreters. Expensive. Logistically complex. And attendees still miss nuance. Option two: You...
by Konica Malhotra | Feb 26, 2026 | Blog
How redesigning for clarity helped us understand what we’re actually building. The hardest part of rebuilding Snapsight wasn’t the code. It wasn’t the design system. It wasn’t even figuring out how to reorganise two years of product features...
by Konica Malhotra | Feb 24, 2026 | Blog
Most event organizers leave content on the table. A keynote happens. An expert shares insights. The audience learns something valuable. And then it’s over. Maybe you have a recording. Maybe you don’t. Either way, turning that event into content usually...
