by Konica Malhotra | Mar 6, 2026 | Blog
Most event organisers measure success in the same way. They track registrations, attendance rates, and post-event survey responses. These numbers provide useful signals, but they do not reveal whether the event actually delivered value. Attendance shows that people...
by Konica Malhotra | Mar 3, 2026 | Blog
Most event organisers think transcription is a small operational task. You record the sessions, send the audio files to a transcription service, and receive transcripts a few days later. On the surface, it seems simple. In reality, manual transcription creates a chain...
by Konica Malhotra | Feb 26, 2026 | Blog
How redesigning for clarity helped us understand what we’re actually building. The hardest part of rebuilding Snapsight wasn’t the code. It wasn’t the design system. It wasn’t even figuring out how to reorganise two years of product features...
by Konica Malhotra | Feb 23, 2026 | Blog
How Snapsight Evolved from a Transcription Tool to an Intelligence Platform There is a moment in every product’s evolution when the story no longer reflects reality. For us, that moment marked the shift from being perceived as a transcription tool to becoming an event...
by Konica Malhotra | Feb 19, 2026 | Blog
Your event recordings are sitting in cloud storage, gathering digital dust. Hundreds of hours of expert discussions, strategic debates, and institutional knowledge are captured but rarely used. Industry research consistently shows that most event content is never...
